KANGRUI Law Firm
佟燕燕 律师

Tong Yanyan

Attorney at Law · Intellectual Property Consultant

Profile

Ms. Tong serves as a lawyer and trademark attorney. She obtained Bachelor's degree in Economic Law from China University of Political Science and Law and a Master's degree in Civil and Commercial Law from Renmin University of China. Since 2009, Ms. Tong has been exclusively engaged in trademark intellectual property agency and litigation work. She provides intellectual property consulting and stewardship services to several enterprises, focusing on establishing intellectual property brand strategies for enterprises, particularly in trademark layout and corporate rights protection. She has handled a large number of administrative cases for trademark opposition and invalidation, as well as trademark civil infringement cases, successfully securing well-known trademark recognition for clients through administrative and judicial channels.

Capabilities

  • Trademark\Copyright IP Civil Litigation
  • Trademark Administrative Litigation
  • Unfair Competition Litigation
  • Trademark Strategy Consulting

Education & Career

  1. 1998China University of Political Science and Law, Bachelor of Laws in economic law
  2. 2005Renmin University of China, Master Degree in civil and commercial law
  3. 2009Engaged in IP consultation and litigation in other IP law firms
  4. 2016Joined Beijing Kangrui Law Firm

Professional Memberships

  • Committee members of Intellectual Property Committee, All China Lawyers Association
  • Supervisor of the Supervisory Board at the Fourth Lawyers' Representative Congress of the Haidian District Lawyers Association in Beijing.

Publications

  • "Strategies for Civil Rights Protection after Malicious Trademark squatting, "China Trademark Magazine · December 2024
  • "Deep Analysis of the Special Nature of the Exercise of Co-owned Rrademark Rights, "China Trademark Magazine · June 2024
  • "Does 'Compatible with a certain brand'Constitute Infringement? "China Trademark Magazine · November 2023
  • "A Discussion on Whether to Maintain Trademark Registration When the Actual Goods Used Differ from the Approved Goods in 'Trademark Cancellation for Non-Use' Cases,"China Trademark Magazine · August 2022.
  • "A Brief Discussion on the Application of Blockchain in Copyright Protection,"Intellectual Property Finance Magazine · June 2022.
  • "A Brief Discussion on the Differences Between Collective Trademarks Containing Place Names and Geographical Indications,"China Trademark Magazine · March 2022.
  • "Excessive Rights Protection Leading to Infringement – A Discussion on Business Defamation Caused by Improper Rights Protection,"Intellectual Property Finance Magazine · December 2021.
  • "The Necessity of Protecting Image Rights: A Discussion from the Jordan Case,"China Trademark Magazine · December 2020.
  • "An Analysis of the Conflict Between Trademark Rights and Font Copyright,"China Trademark WeChat Public Account · November 2019.
  • "Trademark Licensing and Ownership Issues,"World Trademark Review · 2018.
  • "Judging the Distinctiveness of Three-Dimensional Trademarks for Product Packaging,"China Trademark Magazine · June 2018.
  • "Analyzing the Boundaries of Indicative Reasonable Use of Trademarks from the 'Lao Gan Ma' Case,"China Trademark Magazine · September 2017.
  • "How to Identify False Evidence in 'Trademark Cancellation for Non-Use' Cases,"China Trademark Magazine · October 2016.

Awards & Recognition

  • 2026 Member of the People’s Mediation Committee for Intellectual Property Disputes, Capital Intellectual Property Services Association
  • 2023-2025 Ranked as Recommended Individual in Enforcement and Litigation by World Trademark Review 1000
  • 2023 Recognized as a Senior-Level Talent in the Trademark Talent Pool by the China Trademark Association.
  • 2021 Selected as one of the Top 10 Up-and-Coming Outstanding Intellectual Property Lawyers in China.